Meta Halts European AI Models Rollout in Response to Irish Request

Meta Platforms Delays Launch of AI Models in Europe Following Directive from Irish Privacy Regulator

Meta Platforms Delays Launch of AI Models in Europe Amid Regulatory Concerns

Meta Platforms has decided to postpone the introduction of its Meta AI models in Europe following a directive from the Irish privacy regulator, as reported on Friday. The delay comes in response to complaints and advocacy efforts by NOYB, prompting action from data protection authorities across multiple European countries.

The issue revolves around Meta's intention to utilize personal data from Facebook and Instagram users for training its artificial intelligence models, a move criticized for potentially bypassing consent requirements. Meta clarified that it planned to use publicly available and licensed online data but acknowledged the necessity of local information for enhancing user experiences.

In a statement, Meta expressed disappointment over the Irish Data Protection Commission's request, emphasizing the setback it poses for AI innovation and competition within Europe. The company indicated that the delay would allow it to address concerns raised by regulatory bodies, including Britain's Information Commissioner’s Office (ICO), which welcomed Meta's decision.

NOYB's chair, Max Schrems, attributed Meta's temporary halt to recent complaints filed by the advocacy group, highlighting ongoing legal considerations despite Meta's announcement.

The development underscores ongoing tensions between tech giants and European regulators regarding data privacy and AI development.